Our Northeast rush of
jumping on top of each other’s sentences and thinking of your
response before the person talking even finishes their thought left
Clark at a disadvantage. Many people didn’t have the patience to
pace him. Clark, frustrated trying to participate in multi-speaker,
rapid fire, conversation, usually just listened. He had to work so
hard at communication the rest of us take completely for granted.
Some folks I suppose just thought him odd.
Clark and I rode to
Rolling Thunder together three years ago, just the two of us. It
rained. A lot. Being on motorcycles our dining choices were limited
mostly to a pretty poor Chinese restaurant, the primary benefit of
which was that it was walking distance from our motel. Over a
languorous dinner, the rain limiting other options, we killed hours
talking motorcycles, and I began to understand Clark.
At some point he began
describing how he bought his V-Rod. I don’t know how it started. I
probably made some wisecrack about his bike getting all the
attention. The V-Rod was Harley’s newest model then and there
weren’t a lot of them around. I was jealous because usually it was
my Heritage Springer that got admiring glances at rest stops and
restaurants. But riding with Clark, everyone gathered ‘round his
V-Rod.
Clark wanted to buy it
at MSRP. Back then, that was a holy grail of Harley pricing. And
Clark had a real bee in his bonnet (horsefly in his helmet?) about
MSRP. To him it was not about money. It was principle. Mother Harley
set a price and he could not accept that a dealer should simply add
a couple of thousand-dollar dollops.
I interrupted with an
explanation of supply and demand economics, something I know a bit
about from my job in marketing. Clark smiled, condescendingly? He
understood all that. But still didn’t think it fair.
He launched a lengthy
description of a Lotus spreadsheet of his own design to figure the
best V-Rod price available from a dozen dealers. He’d factored in
asking price, of course, plus accounted for all those sneaky little
charges some dealers add: preparation, documents, transportation,
floor mats, etc. He also knew some dealers quoted low prices but
made up for it on the accessories. So he included all the
customization he wanted done at time of purchase and had the parts,
and installation fee, as separate spreadsheet columns. He also
integrated the first service, because some dealers offer free ones
as purchasing incentives.
After months of
research and wrangling, Clark found a Harley dealer in New York
willing to sell a V-Rod at MSRP. And Clark was ready to buy it from
him, even though his spreadsheet told him the final total cost,
dealer charges, accessories and installation and first service
inclusive, would in fact be several hundred dollars more than the
best total outlay another dealer offered.
But before Clark could
plunk down his deposit, the New York dealer attended a Harley
convention where all his compatriots said, “What are you crazy?
Nobody, but nobody, is selling V-Rods at MSRP.” The dealer came back
from the show, raised his price, and Clark bought his V-Rod from
Bridgeport. Clark went on to preach principled pricing to any Harley
rider willing to listen.
Clark Makinson made
sense to me after that. Highly intelligent. Principled. A detail
fanatic. He was also a very private person. So I didn’t know until
after he died that he was just 62. I know only that he was married
once. Details were not forthcoming. He was a chemical engineer and
had worked on alternative energy resources. After Clark’s death, I
found out from his friend Bob Wutzdorff that Clark had been a highly
successful businessman before the jogging accident.
Clark was a Bridgeport
HOG because he had lived in Roxbury, Conn. But all the time I knew
him he lived in Nutley, N.J., taking care of his elderly father.
He’d often pick up our HOG and Polar Bear rides somewhere en route.
You’d be riding along and suddenly there was Clark waiting on the
shoulder. Or better yet, he just appeared in your mirror, seemingly
out of nowhere. Once he flagged me down on NJ 287, but I was on the
local side and Clark on the express. We matched speeds and
eventually merged together.
Over time he shared
more about his accident; he never said much at all about the cancer.
He said only that he was a cancer survivor. He told Russ Curtis once
that beating cancer was a horrible fight. My guess is that he
refused a rematch.
When cancer came
calling again, it went after his liver. I am honored to have joined
Clark on his last ride, a Sunday Polar Bear run to the Poconos, and
an exact repeat of my first Polar Bear ride two years earlier. He
was pretty yellow. I didn’t say anything to him that day, in front
of the others, knowing his manner. But on Monday I called just to
say that I noticed his color and was concerned. He said the cancer
came back. I think now that he knew then it was his last ride.
The night before his
last ride he attended the Bridgeport HOG Christmas party. It took
more effort than any of his fellow HOGs probably realized. It meant
a lot to him. Socializing. Dancing. Winning the mileage contest. His
niece Virginia told me Clark lived for our Sunday rides.
When I visited him New
Year’s Day in the hospital, he was yellow and wrinkled like an old
newspaper clipping, the story still sketchy on his life’s details.
Clark’s handshake was surprisingly strong. But his eyes were very
tired. I told him for the first time the story of our revelation
dinner in the pretty bad Chinese restaurant at Rolling Thunder. He
just smiled his nervous Clark smile. We once again talked rides and
motorcycles. When I left I shook his hand again and this time
touched him on the shoulder with my free hand. That was probably too
touchy-feely for Clark. But he accepted the sentiment with a
gracious smile.
One of Clark’s final
wishes was that no big deal be made over his passing. (I’m not sure
he’d approve of me writing this story.) He wouldn’t let me tell
anyone until after he was gone. His funeral was family only. There
was no wake. Instead, he asked his niece Virginia to throw a big
party in his memory for his friends and fellow HOGs. She plans
something for May or June at Clark’s Roxbury house. Clark wanted it
to be in summer so we could all ride to the party. I’ll let you know
when the date’s set.